My Secret Circle
Package & Print Design
My Secret Circle was a usb key that parents could buy for preteen children to allow them access to a kid-friendly Facebook-type site that was free from outside users or influences. Kids could chat, journal and customize avatars with other kids with MSC keys. I designed the packaging based on a previously created style guide, with a heavy use of dynamic shapes and bold colors. Additional items included a key 2-pack and a headset. I also designed a press kit to introduce stores and media to the concept.